OpenClose – Experimental Formats

Flatlands by Leanne SwiftTo start of this research I’m looking at a designer is called Leanne Swift who mainly works in graphic design. For this project she made a ‘Typographic based design proposal for the novella ‘Flatland – A romance of many dimensions’.’ Its elegant and sophisticated with a modern feel. The use of black and white makes it feel stark and clinical almost. I love how she uses the text to help create flow through the reading. The different text boxes interacts more with the reader and allows them move through the text in a different way. This is something I’d love to use in my own work, as Dracula is written as journal entries and I want to find a way to distinguish between them. Swift has gone for a more classic script font which reflects another era. The book is cleverly done and is beautiful to look at.

S. by JJ Abrams and Doug Dorst

Another piece I was interested in was this book written by Doug Dorst and conceived by J. J. Abrams. The 2013 novel named S. ‘is unusual in its format, presented as a story within a story.’ The piece looks as if it could have been someones actual journal, with the personal notes on the side to add extra detail. I love this personal touch to the novel it helps so much with the story telling. By using a similar technique I could highlight aspects to the audience that I think are important to the story telling. I could change how things are perceived just by using these techniques. Another interesting thing in this novel is the loose accompanying papers, from maps to letters they all push this narrative to another level that you might not find in a regular book. This is such a clever way of interacting with the audience and getting them physically involved in the story. This is always something I strive for in my work as I think if you can interact with the audience it allows them to become personally invested to your design. Hopefully I can have this same effect in the foldout I’m going to be making.


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